About
Dorottya Székely is a British-Hungarian producer and development executive with over 15 years of experience in film distribution, entertainment marketing, and streaming. She has worked at industry giants like Amazon Studios & Prime Video, Netflix, and Dogwoof Pictures.
In 2024, Dorottya established COMPLEX CHARACTERS, driven by a vision to produce independent films for global audiences. With a deep understanding of the film and TV industry, she aims to champion emerging filmmakers and bring diverse, compelling stories to the forefront.
Dorottya’s tenure at Amazon Studios & Prime Video from 2022 to 2024 saw her as Senior Launch Manager, leading strategic projects across Europe, the Middle East, and Africa. During this period, she oversaw the creative strategy of over 1,500 films, TV series, and documentaries. Her work was recognised in 2024 when she received the Prime Video EMEA Marketing Award for her work on Amazon’s Local Originals.
Before her time at Amazon, Dorottya spent four years at Netflix, from 2019 to 2022. She led content marketing strategy, budget planning, and campaign execution for Netflix Original films and European series across 25 countries in Europe, the Middle East and Africa. Her work on high-profile titles like The Witcher franchise, The Crown, Sex Education, Black Mirror, Top Boy, Money Heist, Our Planet and The Irishman contributed to the platform's success in reaching 200 million global subscribers. In 2021, she produced Netflix's first 3-hour live-to-tape show, WitcherCon, broadcast on YouTube and Twitch in 15 languages, generating 3 million views during its launch weekend.
Earlier in her career, Dorottya served as the Head of Marketing at Dogwoof, where she successfully marketed over 100 documentaries for UK distribution and international sales, including an Oscar and BAFTA-winning campaign for Free Solo. Her efforts contributed to 16 successful BFI Film Fund projects and secured awards for the Audience and Distribution Funds. She was recognised as a Rising Star at the 2017 Screen Awards.
Dorottya began her career in theatrical distribution in Central and Eastern Europe at Budapest Film, where she led marketing and PR campaigns for 40 theatrical releases and award campaigns. She collaborated closely with the Hungarian Film Fund on their first screenwriting incubator program, supporting emerging writers in making their debut features.
In addition to her hands-on work in film distribution and marketing, Dorottya is a recognised expert in these fields. She has delivered over 15 industry talks and masterclasses at prestigious events, including the British Film Institute’s Future Film Lab and the UK Film Distribution Summit.